by Chris O'Byrne | Apr 21, 2025 | Book Marketing, Self Publishing
Let’s kick things off by talking about something essential in business: clarity. You might be wondering why clarity is such a big deal. Think of it this way: when you’re clear about what your business stands for and who it serves, everything else starts to fall into...
by Chris O'Byrne | Apr 14, 2025 | Book Marketing, Self Publishing
Let’s talk about where you’re at with your business and how the right book marketing can help. It feels like you’re stuck, doesn’t it? No matter how hard you push, you’re not moving forward. And there’s this nagging worry about giving it all up and heading back to a...
by Chris O'Byrne | Apr 2, 2018 | Authors, Blog, Book Marketing, Business Growth, Self Publishing, Writing A Book
See, here’s the thing, you don’t sell your book on social media. Don’t do it. People hate it. People don’t want you to get on there and start talking about your book and your business and trying to sell stuff. Just say no. You’re not going get anywhere selling your...
by Chris O'Byrne | Apr 1, 2018 | Authors, Blog, Book Marketing, Business Growth, Self Publishing, Writing A Book
The first step is to sell your book, and there are two main ways to do that, two ways that I especially like. One is the free-plus-shipping model, and the other is the high-ticket model. The free-plus-shipping model is where you give your book away for free, and the...
by Chris O'Byrne | Mar 31, 2018 | Authors, Blog, Book Marketing, Business Growth, Self Publishing, Writing A Book
Actually, you do, but you don’t realize it. There are two main things that you need to be aware of, and these are the most important parts of selling your book. One, what is the big problem that you solve? And two, who would benefit the most from having that...
