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Clarity-Driven Book Marketing for Business Owners

Clarity-Driven Book Marketing for Business Owners

by Chris O'Byrne | Apr 21, 2025 | Book Marketing, Self Publishing

Let’s kick things off by talking about something essential in business: clarity. You might be wondering why clarity is such a big deal. Think of it this way: when you’re clear about what your business stands for and who it serves, everything else starts to fall into...
Clarity-Driven Book Marketing for Business Owners

Better Book Marketing with Book Launch 2.0

by Chris O'Byrne | Apr 14, 2025 | Book Marketing, Self Publishing

Let’s talk about where you’re at with your business and how the right book marketing can help. It feels like you’re stuck, doesn’t it? No matter how hard you push, you’re not moving forward. And there’s this nagging worry about giving it all up and heading back to a...

Limiting Belief #10: I don’t know how to sell my book on Facebook—or any social media.

by Chris O'Byrne | Apr 2, 2018 | Authors, Blog, Book Marketing, Business Growth, Self Publishing, Writing A Book

See, here’s the thing, you don’t sell your book on social media. Don’t do it. People hate it. People don’t want you to get on there and start talking about your book and your business and trying to sell stuff. Just say no. You’re not going get anywhere selling your...

Limiting Belief #9: I don’t how to use my book to grow my business or build my brand.

by Chris O'Byrne | Apr 1, 2018 | Authors, Blog, Book Marketing, Business Growth, Self Publishing, Writing A Book

The first step is to sell your book, and there are two main ways to do that, two ways that I especially like. One is the free-plus-shipping model, and the other is the high-ticket model. The free-plus-shipping model is where you give your book away for free, and the...

Limiting Belief #8: I don’t know how to sell my books.

by Chris O'Byrne | Mar 31, 2018 | Authors, Blog, Book Marketing, Business Growth, Self Publishing, Writing A Book

Actually, you do, but you don’t realize it. There are two main things that you need to be aware of, and these are the most important parts of selling your book. One, what is the big problem that you solve? And two, who would benefit the most from having that...

Limiting Belief #7: It’s too complicated to learn how to write, design, and market my book.

by Chris O'Byrne | Mar 30, 2018 | Authors, Blog, Book Marketing, Business Growth, Self Publishing, Writing A Book

And it is, if you try to do it all yourself. Here is everything that you need to learn how to do to write, design, and sell your book. You need to learn: Microsoft Word Adobe InDesign Jutoh Adobe Photoshop Amazons Ads ClickFunnels ActiveCampaign Longtail Pro Audio and...
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